Why You Should Not Design Your Own Minisite
Do you know what a minisite design is? Or have you ever heard of the term minisite design? Well, minisite design is basically just a simple and static HTML design for your product sales letter or squeeze page.Typically the only people who know about minisite design is Internet marketers. People outside the world of Internet marketing most likely do not know what it means. Don’t believe me? Try asking your friends if they know what a minisite design is and they will most like say No.
Sometimes people argue that you don’t need a good-looking minisite design in order to sell your product or service. They will say that you can simply use a standard HTML without any design at all. However, if you think deeply, do you really believe that website visitors will trust you when you are selling your product or service on an ugly web page? I’m sure that you will doubt the website owner and not buy his product or service.
The same thing goes for squeeze page with an ultimate footer ad. Having a professionally designed, nice looking squeeze page will increase your credibility, thereby increasing your opt-in rate. This alone is worth many times over the price of getting a minisite design done. If you have a poor minisite design yet you say to yourself - I want to own a profitable internet business, you’re wasting valuable traffic since your website won’t convert well.
You might say to yourself “Hmm why don’t I design the minister myself?” My advice is NO do not do it yourself. This is especially true if you don’t know a thing about graphic design. Why? I’ll give you three reasons why. The first one is that your design is most likely very poor in quality. Second, you’d spend countless hours trying to design your minisite and your final design will still be very poor. You’d be a lot better spending your time to do stuff that you’re good at. Third, if you don’t do it yourself but instead hire a professional designer to do the minisite design, you will save both time and money and the design will be much, much better than yours.